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Professor, Faculty of Business and LawPhD (University of Otago), MCom (hons) (University of Auckland), BCom (senior scholar) (University of Auckland)Background Professor Martin began his career at the University of Auckland where he graduated as the top student in Marketing. His research examines consumer behavior, retailing, advertising and tourism. He has taught in many countries throughout the world such as Switzerland, England, Argentina, Brazil, Russia, New Zealand, Denmark, Finland and Mexico. He has given key note addresses on conducting research to academics, industry and management consultants.  His research which includes both quantitative and qualitative work has published in marketing (e.g., Journal of Marketing, Journal of Consumer Research, Journal of Business Research, Marketing Letters, Psychology & Marketing, European Journal of Marketing), advertising (e.g., Journal of Advertising, Journal of Advertising Research, International Journal of Advertising), tourism (e.g., Journal of Travel Research, Tourism Management) and psychology bet marketing (e.g., Frontiers of Psychology, Personality & Individual Differences). This research has been highlighted in over 400 media interviews and articles in a range of outlets including The Times, Scientific American and BBC News. Prior to joining QUT, he was Head of the Marketing Group at the University of Bath which delivered a range of quality publications, high performance teaching, research publicity and rose to become one of the top ranked marketing groups in the UK. Postgraduate students he supervised at Bath were awarded the Best Master of Science Dissertation in Marketing award two years running, including the inaugural award. In 2016, one of his PhD students won the best marketing paper award at the University of Melbourne Doctoral Showcase Colloquium. In 2017, another of his PhD students won the Best Doctoral Proposal early stage at the annual Australia New Zealand Marketing Academy (ANZMAC) conference. In 2018 one of his PhD students won the Best Paper award at the ANZMAC doctoral colloquium. In 2019 another PhD student was runner-up for the Best Doctoral Proposal early stage award at ANZMAC. Many students he ……

bet marketingWhat Is Marketing Cloud？ Best 5 Marketing Software Solutions for Business

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bet marketingUniversities with the best Marketing majors in Vietnam

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